![]() Qualitative findings (Study 2) revealed four major themes: (1) Selfies as a personality predictor (2) Faces as a personality predictor (3) Layout as personality predictor, (4) Misuse of social networks and its consequence for communication. Quantitative results (Study 1) showed a difference between how the observers perceived the Instagram account holders’ personality and the Instagram account holders’ personality self-reports. The present investigation examined the extent to which Instagram account holders engage in idealized online self-presentation through a mixed-methods approach. Although studies have examined online self-presentation in general, little attention has been paid to self-presentation in a visual online setting, such as Instagram. Instagram users are consistently exposed to the presentation of idealized selves. ![]() ![]() ![]()
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December 2022
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